Liquor store - price increases with small business squeezed out? |
New rules could harm important industry, owners
say.
Bill Tieleman’s 24
Hours Vancouver / The Tyee
column
Tuesday March 17, 2015
By Bill Tieleman
"We believe that her accusation is propaganda to
deflect the possibility that [liquor] price increases are due to the B.C.
Government's poor planning, execution and overall lack of industry
consultation..."
- Import Vintners and Spirits Association on B.C.
attorney general Suzanne Anton.
The list of those angry with the B.C. Liberal government
over dramatic changes to the wine, beer and spirits industry grows longer
daily.
And for good reason -- nearly every major player predicts
liquor price increases for 5,300 products on April 1 and chaos as the
government also runs a "lottery" to allow liquor stores to relocate
into supermarkets so they can stock booze next month.
One Licensee Retail Store and pub owner is furious that
her prices will have to go up while her business may go down in flames;
independent wine stores are frightened they'll be squeezed out of existence;
and the organization representing most private liquor stores is unhappy with
the government's timeline and lack of consultation.
Price inflation?
But last week B.C. attorney general Suzanne Anton blamed
everyone but her government for its problems, including accusing suppliers of
inflating 5,300 prices.
"It looks as though some suppliers are hiding behind
the government changes on April 1 to raise their own prices. That's not good
enough," Anton said.
"We are committed to a level playing field,"
Anton added.
The industry and opposition vociferously disagreed.
"Everybody in the industry is reading about these
changes in the newspapers and they're astounded," David Eby, the B.C. NDP
Vancouver-Point Grey MLA and liquor critic said in a Friday interview with The
Tyee. "This is a really important industry -- there are a lot of jobs
here."
Suzanne Williams is one of many very upset people.
Williams, owner of Sistos
Pub and LRS in Mission, worries the combination of price hikes and a
looming "lottery" to allow relocation of private and government
stores alike into supermarkets may kill her business.
"The pub prices will have to go up again -- that
will hurt. For my LRS, some of the prices will go up and if we can't get into
the lottery -- well, it may be the end," Williams told me on Friday.
Williams was stunned when the government released the
complex details of how the lottery to win the chance to
relocate existing private and public liquor stores inside grocery stores -- and
gave applicants just four weeks to make a huge decision.
"There's no way we could do it -- I realized
that," Williams says. "The whole point was that they didn't want any
other stores in the lottery."
"I called and called for months to ask what the
rules are -- how is this going to work?" Williams said. "I only found
out the details when I printed off the applications forms on Feb. 26 -- the day
before the lottery started."
Unfair timeline
"I would have had to have already got a scaled site
plan, a grocery story declaration of intent to work with us, photographs of the
site, etc. I couldn't do that in four weeks. And you're not advised if your
application is incomplete," she said about the demands.
"You would have to have some advance knowledge of
what the rules would be to do the planning before the announcement of the
lottery," she concludes.
Eby agrees.
"The only people who will be able to take advantage
of this LRS lottery are either very rich operators or those who were in the
know in advance," he said.
The organization representing most LRS stores -- but not
Williams' -- has a different view, saying the lottery itself is fair but not
the timeline imposed by the government.
"The process -- we have no concerns. The timeline --
we have problems with," Jeff Guignard, executive director of the Alliance of Beverage Licensees of
B.C. (ABLE BC), told The Tyee on Saturday.
"It's pretty inconceivable that you'd make a
multimillion dollar decision in four weeks," Guignard said. "We
expressed our concerns to the government -- they're not going to delay the
timeline."
Guignard says ABLE BC, which represents about 1,000
members, asked the government to give LRS owners six to eight weeks to decide
and apply.
And Guignard believes prices will go up.
"I am concerned that consumers are going to pay more
for some products," though he notes that most won't be "dramatically
higher" on April 1.
Still, Guignard says: "B.C. has some of the highest
retail prices in Canada and North America." This column has previously documented that
fact.
Eby says the government has already clearly indicated
5,300 products representing about 20 per cent of the alcohol listed in B.C.
will go up based on its new wholesale pricing model -- where every liquor store
private or government must pay that price to purchase its products, then mark
it up for retail sales.
The B.C. government liquor stores won't announce their
retail prices -- the benchmark for the private industry -- until March 20, to
take effect April 1.
"Even before the retail markup comes in, 5,300
products are going up based on the wholesale price released by the
government," Eby told me. "Ask any LRS store operator and they'll say
the price has to go up because the margin is too small."
Williams agrees: "Most draft beer will go up based
on the prices the government put out. A large number of prices are going to go
up -- we won't have a choice either as an LRS or a pub."
Marquis Wine Cellars owner John Clerides rang the alarm bell early, saying back in Nov. 2014 that:
"Our ability to employ people and create jobs is in serious jeopardy with
this new markup.
Are they purposefully trying to put us out of business? I
don't know but it seems that way."
And Williams has an even scarier view of what will happen
to prices from top to bottom after the initial jump.
"This is only the starting price -- they're probably
going to raise the prices again in six months when this dies down,"
Williams said.
Higher prices for North America's already most expensive booze,
no consultation with a major industry on dramatic changes, angering key players
-- all part of the BC Liberals' liquor chaos cocktail.
.